We automate the selling so you only talk to buyers.
We don't publish a number — every build is different, so the
price is too. We scope it live, on a call, once we know exactly
what's broken and what fixing it is worth. Here's how the rest works.
Scoped pricingAn exact number, given live on your call — not before.
40/30/30 milestones40% to start, 30% at midpoint, 30% on completion.
Financing availableIn-house and bank financing options on any build.
You own the codeFull IP, assigned to you the day final payment clears.
Phase one
The build.
Level 1
Catch
Your price, on a 20-min call
The one that never lets a lead slip. A free tool that feels like a game, not a form — they play, they get scored, they get caught. Instant follow-up, every lead logged, booking wired in. ~2 weeks.
Most popular
Level 2
Wow
Your price, on a 20-min call
The one that makes them trust you first. Everything in Catch, plus personalized instant results — their numbers, their score, on screen in seconds. ~3 weeks.
Level 3
Win
Your price, on a 20-min call
The one that takes the money. Everything in Wow, plus a paid first step with payment wired in — interested becomes paying without a chase. ~5 weeks.
Level 4
Scale
Your price, on a 20-min call
The one that runs without you. Everything in Win repeating on its own, plus delivery — scheduling, reviews, rebooks — running itself. ~7 weeks.
⚠ About the payment plans
Split payments are billed as a monthly subscription. Stripe cannot automatically stop after the
agreed number of payments, so we cancel it manually on our side once your final installment clears —
and you can cancel any time from your receipt. If you'd rather not think about it, pay in full.
💳 Need a payment plan?
Ask about our in-house financing and
bank financing options — available on any build.
Done for you
Autopilot.
The one we run. For 90 days we build and
operate everything up to your calendar — ads, follow-up, booking — and automate the delivery around it,
driven to a $6,000/month recurring target agreed in writing. You show up and talk to people.
The full breakdown, video and FAQ →
Done for you
Autopilot · 90 days
Autopilot
Your price, on a 20-min call
We build the machine and operate all of it — ads, follow-up, booking, delivery automation —
to a recurring target agreed in writing. Pay in full, split it, or finance it: every option is
laid out on your call.
Scoped first, always.
Autopilot is agreed on a 20-minute call before anything starts — scope, target and number in
writing, with every way to pay it.
In-house and bank financing available.
The big one
The core build.
Scheduling
Jobs booked, routed and confirmed
Reminders that make people show up
Calendar chaos, retired
Onboarding
Every new client through the same gate
Documents collected + stamped automatically
Nothing starts half-set-up
Reporting
Every number that matters, one deck
Money, jobs, and people in real time
Decisions from data, not memory
Not one tool — the whole operating system.
Intake to delivery to invoicing, client portals, dashboards, and your team hired and trained through
the software itself. Scope is fixed in writing before work starts.
Core Build · Foundation
Foundation
Your price, on a 20-min call
One department, end to end. The operating system for your single most important workflow — mapped,
digitized, and running without you.
Most common
Core Build · Operations
Operations
Your price, on a 20-min call
Sales, delivery and ops connected in one system. Leads in one end, invoices out the other, and you
can see the whole machine at a glance.
Core Build · Enterprise
Enterprise
Your price, on a 20-min call
The entire business in software — every process, client portals, reporting, and new staff onboarded
and trained through the system itself.
Flexible · Deposits & agreed amounts
Already spoke with us?
Pay your scoped amount
Made an arrangement on a call? Putting down a deposit? Enter the exact number we agreed on at
checkout and pay it on the spot. You'll land in onboarding right after.
Every core build gets scoped on a call first. If you've already spoken with us and agreed on a
number, use the custom-amount box above to pay it — your kickoff starts the moment payment clears.
Need a payment plan? Ask about our in-house or bank financing.
Phase two
Keeping it running.
Custom software isn't a one-time purchase.
Things break, platforms change, and the machine runs on services that cost money. Pick the level that
matches how hard you plan to push it. The top two levels include
real ad spend inside the fee — money that goes into the
platforms on your behalf, not billed on top — and both carry a per-lead fee, spelled out below.
The numbers go on the screen on your call, next to what everyone else charges.
Keep It Running
Essential
YOUR NUMBER — ON THE CALL
Hosting and platform oversight
Uptime + error monitoring, eyes on it daily
Fixes when something breaks
Security patching
Small copy + content edits
AI credits watched and topped up so nothing stalls mid-conversation
4 social posts a month — one a week — with your account manager working with you on organic content and coaching you on it
Weekly group call — your standing slot
The sensible floor for anything in production. The machine stays alive. No ad spend included, and no per-lead fee on this level.
Most popular
Keep It Winning
Performance
YOUR NUMBER — ON THE CALL
Everything in Essential
Real ad spend included — weekly media on your ads plus a second network, inside the fee, not billed on top
Any changes or additions to the machine — landing pages, new flows, and the testing to prove them
30 social posts a month
Weekly group call — your standing slot
Per-lead fee, on top — the rate is set for your industry and agreed in writing before anything runs
Optional: we run the ads from our own ad accounts so we can report the whole picture
Makes the machine work harder every month, not just stay alive.
Keep It Growing
Partner
YOUR NUMBER — ON THE CALL
Everything in Performance
The most ad spend of any level, included — part of the fee, not billed on top
100 social posts a month
Priority turnaround
Want someone actually calling your leads? We can put a person on the phone working them for you — arranged case by case and priced separately, because it only pays when what you sell is high-ticket. Ask and we will scope it.
Weekly group call — your standing slot
Per-lead fee, on top — the rate is set for your industry and agreed in writing before anything runs
Optional: we run the ads from our own ad accounts so we can report the whole picture
Like having a product team on retainer — the machine keeps gaining levels as your business does.
💵 The per-lead fee — please read this one
On Performance and Partner there is a fee for every lead the
machine catches. It is small per lead, and it is billed
on top of the monthly plan, and it is
invoiced every two weeks. Your exact rate is set for your
industry and written into your work order before anything runs — a lead worth $40 and a lead worth
$4,000 are not the same lead. Essential has no per-lead fee.
Nobody should ever open that invoice surprised, which is why it's here and not in the small print.
📣 Included ad spend is inside the fee
Performance and Partner both include actual media — weekly spend on your own ads plus a second
network, with Partner carrying the larger budget. That money goes into the platforms on your
behalf and is part of the plan fee, not billed on top. On
either level you can have us run the ads from our own ad accounts for
a small monthly add-on, which is what lets us see and
report the whole picture. Essential includes no ad spend.
📞 The weekly group call — on all three levels
One standing call a week. You pick a day —
Monday, Wednesday or Saturday — and a time —
morning, early afternoon or early evening — on your work
order, and that becomes your slot. It is a group call: other clients are on it too.
No monthly commitment
Block of hours
Your price, on a 20-min call
Ten hours of build or optimization time, used however and whenever you like. No expiry for twelve
months. Good if your needs are lumpy and you'd rather not hold a plan.
Third-party running costs
Separate from the plan fee and the included ad spend, your machine runs on services we don't
control — hosting, APIs, AI model credits, email and SMS sending. On every level we watch those and
top the credits up so nothing stalls, but the usage itself is billed at cost or paid by you directly
and it scales with how hard the machine runs. We estimate it with you before you commit; it's an
estimate, not a fixed fee.
Not sure which one?
That's what the call is for. Thirty minutes, we scope it
honestly, and you'll leave knowing the real number — including if the answer is "don't buy this yet."
Free · 30 minutes · no pitch deck
Secure checkoutVisa · Mastercard · Amex · Apple Pay · Google Pay
256-bit encryptionPayments processed by Stripe. We never see or store your card.
You own the workFull IP assigned to you on final payment.
Scope in writingFixed scope and price agreed before any work starts.
Ownership & intellectual property
On receipt of final payment for a given engagement, all right, title and interest in the custom
software we build specifically for you — source code, configuration and accompanying documentation —
is assigned to you. You may use, modify, host and resell it without further permission or royalty.
Until final payment is received, that work remains our property and is licensed to you only for
review and testing. We retain ownership of our own pre-existing tools, libraries, frameworks and
general know-how, and of anything we build that is not specific to your engagement. Nothing here
transfers rights in third-party or open-source components, which stay under their own licenses.
Fees, third-party costs & maintenance
Build fees cover the agreed scope only. Custom software is not a one-time purchase: after launch
there is ongoing maintenance, and the software runs on third-party services — hosting, APIs, AI model
credits, email and messaging — which are billed at cost or paid by you directly. These costs vary with
usage and are estimated, not fixed. We will scope both maintenance and expected running costs with you
in writing before you commit.
Recurring plans continue until canceled. Installment plans are billed monthly and must be canceled
once the agreed number of payments has been made.
Results, estimates & confidentiality
Figures shown anywhere on this site — hours saved, revenue, payback periods, lead volume — are
illustrative examples drawn from prior engagements. They are not a promise, projection or guarantee of
your results. Your outcome depends on your market, offer, pricing and execution, and no specific
business or financial result is guaranteed.
Timelines are good-faith estimates and can move when scope changes or when we're waiting on
information or approvals from you. Anything you share with us about your business is treated as
confidential and is not disclosed to third parties except as needed to deliver the work.
Automate Your Offer. This page is marketing material and is not legal, financial,
tax or investment advice. Nothing on this site forms a contract; the only binding terms are those in a
signed agreement between us. Prices are shown in USD and may change without notice. Trademarks and
product names referenced belong to their respective owners and are used for identification only.
By submitting a form or booking a call you consent to us contacting you about your inquiry.
